Tag: PhM

When augmented reality isn’t

I’m a big fan of the Powerhouse Museum.

In a world in which everyone loves to bang on about emerging technology, relatively few ever do anything about it. The PhM, however, has the guts to give it a go.

So I was excited to stumble upon their augmented reality app for Apple and Android. I love history, I love augmented reality, and I own an iPhone – so a combination of all three proved irresistible.

Unfortunately, though, I was a little bit disappointed.

Here’s why…

Man taking a photo of a city from a height.

1. The title is meh.

Exciting initiatives should have a catchy yet self-evident title to attract users like bears to a honey pot. However, Augmented Reality browsing of Powerhouse Museum around Sydney is boring and clunky.

I’d prefer something like Pocket Time Machine: An augmented reality tour of Old Sydney. A bit cheesy, I know, but a lot more interesting.

Sydney Harbour Bridge under construction

2. The app focuses on south CBD and the inner west.

As the first European settlement on the continent – with a rich indigenous history – Sydney is teeming with sites of historical significance. However the app conspicuously misses the most obvious ones (eg Sydney Harbour Bridge, Sydney Opera House and the AMP Building).

Of course you have to start somewhere and the PhM website does promise a new version, but it refers to contemporary photography and gamification. I’d rather they expand their range into The Rocks and Circular Quay.

Screenshots of Augmented Reality browsing of Powerhouse Museum around Sydney

3. The app barely augments reality.

Since the app is built on the Layar platform, it connects to Google Maps. Select the “i” icon at the relevant location and a photo pops up from the museum’s collection showing you what it looked like 100 years ago. This functionality is excellent, and frankly it could stand alone.

The augmented reality component comprises those floating “i” icons, which you’re supposed to select as you hold your device in front of you. Plainly speaking, they’re annoying:

  • There are too many of them – which is confusing.
  • They are difficult to select – which is frustrating.
  • They have a tendency to get in the way – which defeats the purpose!

In short, the augmented reality component is redundant.

King Street on Augmented Reality browsing of Powerhouse Museum around Sydney

All is not lost

Of course, there is an alternative to abandoning augmented reality.

I suggest PhM follows the lead of the Museum of London and leverages the technology more fully. How? By laying the old photos over the real background.

Screenshot of Streetmuseum

This is what edtech is all about: transforming the educational experience.

Put a map on a smartphone? A crumpled tourist map is just as good; Plug in some photos? Nice touch, but those can be printed too; Lay century-old photos over the modern world in real time? Now that’s novel.

Even better, why not complement the visual with narration to provide a richer multimedia experience?

Who dares wins

As you would have gathered earlier, it is not my intention to pick on PhM. On the contrary, I salute them for having a red-hot go at something new.

Having taken the first step, they have earned the right to sit back and evaluate their app, with a view to making it even better the next time around.